More websites are sporting ‘https’ secure connections nowadays. What’s gives, and how have you any idea if your website might use an SSL certificate, too?
You might or may possibly not have noticed this, but a majority of website URLs contain an additional ‘s’ in their website name: “https://”. If you’re similar to, you don’t use a clue about its meaning… however you should! Here, determine what that ‘s’ means, and the reasons you may want to obtain one to your website, too.
What’s SSL?
SSL means Secure Sockets Layer, which denotes an extra layer of to protect a website (hence, the additional ‘s’ in the http). When visitors land on an SSL-protected website, they know their link with your website is encrypted.
Encryption means hackers won’t be capable of intercept any data that’s exchanged between visitors’ browsers and the server from the website they’re browsing. SSL is now more prevalent as hacking as well as other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
It was once that just eCommerce websites needed cheap ssl certificate, to shield customers’ credit card and information during purchase transactions. That’s no longer the truth.
Now, even WordPress blogs or Facebook application pages can usually benefit from SSL… listed here are 3 good reasons why.
1. Security
Nowadays, even simple blogs sometimes require data from visitors. A contact capture, as an example, represents a change in sensitive data between you and your visitors. Hackers want to have that data. SSL stops them right where they are, blocking what’s called “interception” or “man-in-the-middle attacks”.
But even if you don’t have an e-mail capture pop-up on your own site, an SSL certificate for one’s web site is recommended.
2. Trustworthiness
In case you search around, you’ll observe that websites you normally wouldn’t think would want an SSL have one. That’s as the factors behind you get one go beyond security, then one ones is trustworthiness.
When your visitors see that you’ve gone further to make sure their browsing experience in your blog or Facebook application page is protected, their a higher level trust on your website is raised significantly.
To highlight your SSL, a trust seal or badge is usually offered… utilize it! They are great on your own Facebook Application pages, too, since users tend to be just a little cautious with apps when it comes to protecting their online security.
3. Rankings
HTTPS is now a “ranking signal” in the Search engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL are likely to get preferred treatment in the rankings. They may be actually pushing for what they call “HTTPS everywhere”. Their dream appears to be a fully secure internet where hackers are blocked no matter where they turn!
Although it’s only a weak ranking signal at this time, SSL may figure more prominently within the rankings someday down the road. Google explains actually giving web owners time to switch the signal from HTTPS by procuring SSL certificates for sites.
To obtain your own SSL certificate on your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start at only $4.95 each year.
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