Success Story of Lenovo – The Laptop Corporation

Lenovo is definitely an international inventive technology company. It does not take fourth largest company on the planet with respect to computer and laptop products. Lenovo took over as fourth largest company on the planet surpassing the IBM Personal Computing Division. The conclusion in the take over process what food was in May 2005. Lenovo ranks as # 1 PC vendor in China for 11 successive years, especially laptops.

Before Lenovo group took control of the IBM Personal Computing Division, IBM stood third within the computer market. Lenovo develops, manufactures and sells advance, excellent, reliable and secure computer and laptop products. The company even offers value-added professional services for the customers around the globe for brighter solutions to remain competitive and productive in the laptop market.

Secret Behind The achievements of Lenovo:

Lenovo markets and sells award-winning number of laptops referred to as the ThinkPad notebook series. They also sell ThinkCentre desktops. The opposite successful laptop model of the business includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies link building programs, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.

The secret behind the achievements Lenovo is Worldsourcing. The trick means of Lenovo may be the power to make advancements across the globe. Lenovo defines Worldsourcing as the availability of resources, ideas and opportunities available everywhere around the globe. Thus, Lenovo believes in Worldsourcing rather than outsourcing.

Other cause of Lenovo’s success is the fact that manufacturers of Lenovo products constantly priceless content . the most effective services from other sides for their customers. For instance, the corporation made its R&D (Research and Development) department to design such a laptop, that may serve all of the customer requirements for the laptop. Thus, the results would have been a ThinkPad group of laptops. Similarly, the corporation tries to solve each of the customer problems in the same way.

Lenovo efforts to understand the requirements of the company’s customers and then designs laptop models accordingly. As an illustration, lots of people possess the concern with data inside the laptop being damaged because of accidents or thefts, Lenovo released their most successful product, the ThinkPad series of laptops, which handled these issues. Other customer requirements that cause the creation of ThinkPad laptops are highlighted below:

Reliability Features
Productivity features
Energy-efficiency
Design
Security features
Audio features
Multimedia features
Lenovo believes that this clients are the sole people to judge a firm exclusively about the services that they provide in their mind. Thus, Lenovo keeps its commitment of providing award-winning laptop and computer products with unmatched features and quality repeatedly.

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