Underway now, ‘Splash to Win’ gives consumers the opportunity to win thousands of fantastic summer prizes including Yvolution scooters, drones and video game consoles. There are far more than 120,000 prizes available, such as grand prize – a new car, as well as the runner up prize, a family group holiday for four. Official ‘Splash To Win’ game tokens are inside every specially marked Bunch O Balloons™ pack. Consumers soak the token in water to reveal the code underneath, check out the Bunch O Balloons how do people enter the code to find out what they’ve won.
The entry mechanic that will need people to physically wet the token to ‘Unleash Summer’ promises to deliver huge engagement using the promotion already making waves in Europe and Australasia with partners reporting strong sales and also levels people to the promotional website.
Supported by TVCs, social media marketing, influencer engagement, in-store branding and POS, retailer support plus a dedicated website, ZURU is bound to unleash summer with this particular engaging campaign running throughout Spring/Summer 2019.
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ZURU is really a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies in the world and is also recognized for their agility, creativity and new-age manufacturing techniques. The organization that started in Nz, now employs more than 5,000 staff across 18 offices and distributes to most major retailers in over 120 countries. ZURU has delighted numerous families around the globe with brands like Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ and also through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. Having a strong persistence for the neighborhood, ZURU supports Captivating International, local China orphanages plus student development programs in Asia and New Zealand. ZURU continuously pave new techniques for kids to learn and focuses on reimagining what this appears like everyday.
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