Underway now, ‘Splash to Win’ gives consumers the chance to win thousands of fantastic summer prizes including Yvolution scooters, drones and consoles. There are more than 120,000 prizes offered, including the grand prize – a new car, along with the runner up prize, a family group holiday for four. Official ‘Splash To Win’ game tokens are inside every specially marked Bunch O Balloons™ pack. Consumers soak the token in water to show the code underneath, check out the Bunch O Balloons website to enter in the code to see what they’ve got won.
The initial entry mechanic that needs visitors to physically wet the token to ‘Unleash Summer’ plans to deliver huge engagement with all the promotion already making waves in Europe and Australasia with partners reporting strong sales as well as levels traffic to the promotional website.
Based on TVCs, social networking, influencer engagement, in-store branding and POS, retailer support and a dedicated website, ZURU will certainly unleash summer using this engaging campaign running throughout Spring/Summer 2019.
Follow Bunch O Balloons on Facebook @BunchOBalloons.
ZURU is really a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is probably the fastest growing toy companies on earth and is known for their agility, creativity and new-age manufacturing techniques. The corporation that started in Nz, now employs greater than 5,000 staff across 18 offices and distributes to the majority major retailers in over 120 countries. ZURU has delighted millions of families across the world with brands including Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ in addition to through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. Using a strong dedication to the city, ZURU supports Captivating International, local China orphanages and in addition student development programs in Asia and New Zealand. ZURU will continue to pave new methods for kids to learn and focuses on reimagining what this appears to be everyday.
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