The storyplot about why Kentucky Fried Chicken, founded by Harland Sanders, changes it name to KFC is to eliminate the word “fried” in it’s name. The word “fried” has negative connatations like being unhealthy, having high cholesterol levels, causing obesity and much more. Therefore, being an effort to rebrand themselves being a healthier family restaurant that catches the interest of people spanning various ages, including health conscious people, Kentucky Fried Chicken renamed itself as KFC.
Version Two: The usa food reviewed the operations of Kentucky Fried Chicken and located out your they may be rearing genetically modified chickens, with extra huge breasts and further legs to reap the meat from(the amount is different from Four to six). The US food declares these creatures is not marketed as “chickens” and Kentucky Fried Chicken, often unwilling to lose this kind of lucrative operation to check out the policies, chose to change its name to KFC instead to get rid of the word “chicken”.
In fact Kentucky Fried Chicken decides to improve its name is usually to never pay license fees to the condition of Kentucky. In 1990, the state of Kentucky decides to trademark their name, to be able to reduce their accumulating debts. Because of this, Kentucky Fried Chicken be forced to pay a sum of money to the state for making use of “Kentucky”.
Obviously, they are not wanting to because they was making use of it for nearly 4 decades(they got going in the 1950s) and refused to spend such royalties as a matter of principle. After much negotiations, these were struggling to budge the federal government stance and so thought we would change their name rather than pay. This coincides together with the rebranding campaign mentionened above previously earlier and everything been found well.
The evidence that suggests that version is true is many events and businesses had also changed their name to get rid of the phrase “Kentucky”. The examples add the most famous horse race in The united states, formerly referred to as “Kentucky Derby” changes to “The run to the roses”, the company of seeds and nursery outfits “Kentucky Bluegrass” changes to “Shenandoah Bluegrass” as well as the song “Kentucky Woman” by Neil Diamond was dropped from r / c at his or her own request as he would lose more money for make payment on condition of Kentucky royally than he receive from your station.
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