Which individuals counting technologies are best for your needs?

In case you are not used to retail people counting and the other in the first questions you will be asking yourself is which technology should I be utilizing?


You’ll find three main varieties of technologies; beams, thermal and video. Have their unique benefits and weaknesses with respect to the environment they are being set up in.

Beam Counters – Are often battery operated and therefore suited for short term use. They may be simple to install and take, but additionally susceptible to get damaged and field of view blocked. They may be unable to count people walking through an entrance side-by-side and so will undercount.

Thermal Cameras – Infra-red devices just like the IRISYS cameras would be the most in-demand retail analytics in the world. They are IP enabled and more than one unit might be linked together for wide entrances. Accuracy levels are incredibly good.

Video Cameras – Come as single or dual vision IP enabled devices. The only view cameras are likely to be less accurate. Overall the recording devices are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in many instances.

At StoreTech our software option would be hardware independent, meaning should you already own people counting hardware its potential we could integrate and import the visitor data into our solution.

With well over 15 years experience of the people counting industry, StoreTech are pleased to talk about medical of each form of technology and work with you to decide on your best option.
More info about retail analytics you can check our website: learn here

Bookmark the permalink.

Leave a Reply