Rational Website Design Usability Approaches

It seems a solid website design goes hand in hand with any type of business that is doing well and achieved success. It is a simple fact about human nature that there is always one thing that gets noticed right away on a site. The design of the website is visual and has imagery, and that is the first thing that helps to create our opinions and feelings. That is why this is so important to us as online marketers. So we will cover a few of the important website design topics that will make some kind of impact on your visitors.

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Graphics are Important: Don’t let there be any sort of inconsistency in the graphics you post on your site; they need to all be defined and sized correctly. This will help you make your site perform better and that will help it stand out from all of the others. The simple truth is that web pages that are filled with good graphics and are consistent are easier to load. Nicely defined graphics enhance the appeal as well as the performance of your website which will help it to work well across all of the browsers. Properly sized images lower the workload on your web browser and make loading time better.

Make sure you have RSS Auto-Discovery: If you offer an RSS feed of your website’s content (which you should be doing), be sure that you have an auto-discovery code in your website’s header. This makes it easier for the different browsers and RSS readers to automatically find your feed and let people know that they can use it. RSS feeds are so popular because they keep readers updated on any website content changes–adding this one thing to your site can make a major difference.

Use Alternate Domains: In order to protect your brand and ensure that your website is found by your target audience, you should register alternate domain names or multiple versions of your domain name with various extensions. This is a step that just prevents others from using the available (similar) domain names for themselves. Although not directly related to your website’s design, this step is to ensure that you don’t lose any valuable visitors. All that you need to do then is set up the domains to re-direct to your main site, which is something that all of the bigger companies do when they want to protect their brands and raise awareness of their websites. For example, don’t just register the .com, register the .org and .net as well to make sure that you are covered in the three most popular extensions. This will help you protect yourself against search engine competition from those other domains. Remember that the overall impression people have of your website will be the sum total of every small decision you make, so nothing should be ignored when it comes to designing your site.
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