If you want to make a good first impression, attract people to your site and build your brand well, your website’s design is really important. There are so many different things that will influence the success of your page or site but the design is right up at the top of the list. So what is it that you need to do to ensure that your website design is as great as possible? Have a look at some of the things that you need to remember quite a lot.
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When you’re putting up any files on your site, or graphics or even webpages, make sure you’re using meaningful file names. Doing this is mainly for Google, and while it will not necessarily have a huge impact on your rankings, it will help to some degree. It is important to use the exact primary keyword, usually long tail variety, when naming your files. Do not put the words together with no spaces at all, and the way to write them for the bots is with a hyphen between the words. This is strictly a practice for the benefit of the search bots so they can read them easier. While this all by itself is nothing, really, but it will help your site with ranking ability and better listing in the right category by Google.
Use RSS Auto-Discovery: All websites should have an RSS feed for content and all site owners should make sure that site headers include the auto-discovery code. This makes it easier for the different browsers and RSS readers to automatically find your feed and let people know that they can use it. RSS feeds are a popular way to distribute content to your readers and update them about changes on your site, so adding this small feature to your site will make a big difference.
Websites these days are more about having design around the content, rather than the other way round. A site that makes heavy use of Flash animation always makes us think the designer, or the webmaster, is just trying to impress people. If you want to use Flash, then you have to think about the purpose of the site and who your audience is.
Flash can slow a site down tremendously, so if you are not familiar with speed optimization you should be careful. You may have Flash movies, but then we would suggest you use a different video format, instead. This gives others the option to visit a non-flash page if they’re not in favor of it.
We urge you to continue learning more about website design because knowledge will not hurt you. You will find that proper planning in the beginning with your design will pay off large dividends later on.
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